A clutter free Home-screen with a clear eye path and a digestible overview
A flat hierarchy that provides a more intuitive navigation
Neatly organized Product Display Page with a focus on imagery and functional personalization
The home screen introduces look-books, a more editorial approach to m-commerce. Highly personalized content keeps the user coming back to the app.
Pinch anywhere on the homescreen for a more condensed view of the story feed.
Press and hold anywhere in the app to access the navigation panel
This will keep track of the user’s reading history and lets them access any bookmarked stories or notifications.
All the components of the story housed in one cohesive narrative.
Lets the user customize the reading experience to their preference. The user can only access it from a Story view.